November 14, 2007
In This Issue:

Articles:

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Pin Point Questioning TeleSeminar: Take the mystery out of the questioning process and become a more efficient questioner. Learn:

  • The 3 reasons why most sales reps are poor or ineffective questioners
  • The 5 obvious … and not so obvious …benefits of questioning
  • Using “scenario questions” to identify problems and challenges without putting the client ‘on the spot’
  • How to use trigger phrases to keep the questioning flowing
  • The 7 best closing questions and why they work
  • Can you ask a “dumb” question?
  • And much more . . .

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"Manager's Minute" Tip

Article Archive)

Empowerment
by Jonathan Narducci


A lot of companies say they “empower” their employees. That’s good news. It’s a necessary company skill, process and tool for succeeding in today’s customer focused economy. Empowerment enables personnel to take customer focused action, feel a sense of ownership, take initiative, make better, timely decisions, and use their self-motivators creatively, all leading to better business performance.

But to get the positive effects of the “empowerment tool,” some rules for both managers and those they manage need to be followed. For example, empowered individuals:

  • Have the ability to “make and break” rules that govern their activities, allowing them to make judgment calls performing their tasks.
  • Are allowed to make decisions about performing their work - how to do their jobs, when to act, who to talk to and when, and what information is needed and to whom it should be conveyed and when.
  • Don’t worry about failing because their “mistakes” are “idea generators” that take work efforts forward, not backward.
  • Know when they need coaching and training and get it on their own initiative.
  • Are permitted to perform different tasks – ones for which they are hired plus those they take responsibility for (and are capable to perform) to get required work done and “make things happen.”
  • Have the ability to make decisions without approval, meaning they are implicitly making the “right” ones.
  • Aren’t afraid to speak up and know how and when to participate in “tough” decision making activities.

The following is some of what management must do in order create an environment that allows empowerment to thrive. They:

  • Make it clear what “accountability” means – e.g., setting clear performance expectations, rewards that fit operational goals (such as teamwork), and consequences. Accountability is a requirement for “responsibility” to work.
  • Make clear standards and clearly communicate them, aligning them with the goals and motivations of team members.
  • Know when their teams need resources and training programs and make sure the right ones are selected because they seek and use input from their team members.
  • Set and communicate clear visions and goals for the company, projects, and market participation.
  • Co-develop, with team members, and communicate strategies.
  • Make sure everyone understands the company’s customers, their requirements and goals.
  • Exhibit patience to build trust. For example, management lets their team develop and implement ideas even though they think they have better ones.

Although already somewhat stated, empowerment doesn’t mean:

  • The individual professional’s decisions are only right if they’re the ones management would make,
  • How people make decisions or perform tasks are only right if it’s done the way management would do them, and\
  • The ideas team members develop are good if they are the ones management would agree with.

It’s up to management to make sure people are prepared to make good decisions, perform well, and develop solid ideas by either being a coach and/or a mentor or know someone who can effectively be one.

These lists are not exhaustive but a good start. What they show is that empowerment is more than just “saying it” – it needs preparation and hard work to make it successful.

About The Author:

Jonathan Narducci, principal of Narducci Enterprises, uses his 30+ years of experience in business, management, and quality systems to lead companies in their search to locate and implement customer powered value – benefits and activities that are based on profound customer knowledge. He has developed the CornerStone Cubed value opportunity assessment methodology that is used to evaluate and measure a company's opportunity knowledge and create new value initiatives.



(Article Archive)

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