January 8, 2008
In This Issue:

Articles:

Upcoming TeleSeminars :

For Management In 2 Weeks

 

In 2 Weeks - Training New Sales Reps - It is far too easy to blame the new employee for failure. Rather, the fault lies in the fact that the new employee has not been properly trained . . .

Learn:
  • A successful training process designed to train both novice and experienced salespeople to become proficient in selling your products/services . . . your way.
  • The "secret sauce" of weekly "doses" of training information.
  • How to test, role-play, and practice with your sales reps.
  • And much more . . .
Can't make the seminar? Pre-order the cd for $6 off the original cd prices. Click here for details.
"Manager's Minute" Tip

Article Archive)

And the Problem is………You!
by Dave Anderson


Whenever you misdiagnose a problem you will mistreat it. Thus, when a subordinate is not performing, a leader should humbly look in the mirror before angrily glaring out the window. At your next management meeting, go over these three questions that will help properly attack the cause of poor performance rather than just curse its effect.

1. Did I clearly articulate what was expected and by when? Good people will try hard to hit a standard if they know what it is but it’s difficult for them to be aggressive when they are confused. Just because something is said doesn’t mean it’s been understood. Make it common practice to gauge the employee’s comprehension of the task by having them paraphrase for you their understanding of exactly what you want done.

2. Have I provided the time and resources necessary to complete the assignment? You have every right to expect a task be done well and on time but you have no right to do so if you don’t equip the person for the job. When you don’t provide the resources to accomplish what you want done you set your people up to fail. This is especially true when requiring someone to tackle a stretch assignment of a magnitude they’ve not done before. If all the person has ever done is run around the block and you’re asking him to run a marathon, you’ll need to provide more time and resources.

3. Have I provided the training necessary to do the job well? Not training your people and then expecting them to perform is wishful thinking at its worst. You can’t get the prize without paying a price. Leaders who continually look to withdraw results from their people without making the adequate training deposits are lazy and looking for shortcuts. And just because you stick someone in a two-week orientation training when they join your company and pump them up once a week in your sales meeting doesn’t mean they have the skills they need to succeed. Training isn’t a one-time payment, it’s an installment plan and since the level of your employee’s performance is determined by the level of their practice, you’d best get serious, get committed and get back to work to develop the human capital in your charge.

When things go wrong and people aren’t getting the job done, a good leader looks in the mirror first. Some managers need to step up to the plate here. Too many have a black belt in blame and take the spotlight off their own deficiencies by blaming others. When managers fail to accept this responsibility they fall victim to the old adage, ‘we have met the enemy and he is us.’

© Copyright 1999 - 2008 The Dave Anderson Corporation. All Rights Reserved.

About The Author:
Peak performance author, columnist, trainer, speaker and radio show host for sales, management and leadership, Dave Anderson walks the talk as a leader. He has led some of the most successful retail automotive dealership in the country—the most recent dealer group he led had over $300,000,000 in annual sales—and now gives 150 presentations, workshops and speeches annually on sales and leadership development around the globe.

Dave is author of over 50 training programs on sales, management and leadership including the books, Selling Above The Crowd: 365 Strategies For Sales Excellence and No Nonsense Leadership: Real World Strategies To Maximize Personal & Corporate Potential. Dave authors a monthly leadership column for Dealer magazine, publishes a monthly leadership newsletter and hosts the weekly radio talk show, Dave Anderson’s Learn To Lead Hour. His books, cassettes, videos, newsletter, column, web articles and live presentations pull no punches and provide real world strategies for peak performance in business and in life.

Dave is a member of the National Speaker's Association and is a featured speaker at conventions worldwide.

Dave is president of the Dave Anderson's Learn To Lead and LearnToLead.com, a cutting edge web site providing hundreds of free training resources to thousands of subscribers in over 30 countries.

Contact Information:
The Dave Anderson Corporation
P.O. Box 1119
Los Altos CA 94024
Phone: 800-519-8224
www.learntolead.com
dave@learntolead.com

(Article Archive)

Team Training For 2008 - Sign Up Your Sales Team Today

We are enrolling companies and individuals for our Team Training Program for 2008. If your membership is almost up, or if you would like to start one, please call Eric Slife directly at 509-665-6479.

Your company will receive:

  • 1-year unlimited access to our Sales Library of previous teleseminars (currently 50+ seminars and growing).
  • 1-year access to our Live Teleseminars for both sales & sales management (that is an additional 24 seminars).
  • More . . .

For Team Training details, please visit www.salestrainingcamp.com.

 

"Volume 4" CD Package

Save up to 40 - 50% off! With your purchase we will include the next upcoming live teleseminar as a bonus!

Sales Management Package 4 Includes:

  • Building A Sales Plan
  • Move Them Up Or Move Them Out
  • Common Sense Selling Part I & II
  • Conducting Meaningful Sales Meetings

For details, click here.

"Team Training" Log-In


Member Log-In

Not a member? Click here.

 

Next Week

 

Next Week - Selling To Difficult Customers - Do you have certain customers who consistently seem to frustrate, exasperate or stress you out? Learn:

  • The single biggest mistake that sales reps make when dealing with difficult customers
  • How to effectively manage and handle irate customers
  • How to effectively manage and sell to the “price chiseller”
  • 3 proven tactics to mellow “Dementors” and other whiners
  • What to do when you encounter the “indecisive” buyers that continuously delay the decision to buy
  • How to “draw a line” in the sand with the notorious “Seymore” buyers (buyers who want to see more quotes, more proposals, more brochures, more line cards, more rate sheets…)
  • And much more . . .

Can't make the seminar? Pre-order the cd for $6 off the original cd prices. Click here for details.

 

Be Your Own Sales Trainer!

 

CD of the Month: Every month receive a new 1-hour audio CD, complete with notes, from top sales trainers. Some of the topics include:

  • Getting your calls returned
  • Handling objections
  • Selling against lower priced competition
  • Asking for the order
  • Getting your sales team to consistently make quota
  • Finding and hiring top salespeople

Only $19.95 per month. Bonus Offer: If you join this month you will also receive the bonus teleseminar "Handling Common Cold Call Objections" via download ($65 value.)

Click here for details.

Public Seminars

We Are Now Promoting Public Sales Seminars:

  • TeleSales Rep College
  • The Track Selling System™
  • Mastering The Complex Sale
  • The HIGH Impact Sales Management Symposium
Check out to see if they will be in your local area. For details visit www.salestrainingcamp.com
Services We Offer
  • Customized Sales Training Programs - From cold calling to closing we can help you train your sales team. If you have an upcoming meeting or an annual event, now is the time to start planning.

    We also have a special program designed for large sales forces with multiple locations.

    Learn more about our OnSite Training visit: www.salestrainingcamp.com.