Is the success of your new product or service critical to meeting this year’s sales goals? If so, then don’t let your salespeople inadvertently sabotage their own sales efforts. Introducing new offerings to the market requires different thinking, strategizing, planning and on-call behaviors than you’d expect. And, believe it or not, your seller’s own excitement is what leads to their downfall.

This teleseminar is ideal for helping new sales reps get up-to-speed quickly too. After all, your standard products are new to them!

In this teleseminar, you will learn:

• How to avoid the most common launch mistakes – ones that actually create insurmountable obstacles and delay decisions.
• What’s really important about your new offering from the customer’s perspective.
• How to leverage the value proposition to get your foot in the door of prospective buyers.
• What you must do in client meetings to advance their sales efforts and generate decision momentum.
• How to neutralize your biggest competitor.

Jill Konrath is founder of the Selling to Big Companies web site and President of LEAPFROG-Strategies. She's a recognized expert in complex sales strategies and creating business value for B2B sales organizations.

For over 20 years she has helped salespeople, entrepreneurs and consultants leverage high-gain strategies for increased business results.
Since forming her consultancy in 1987, Jill has worked with organizations ranging from independent professionals and small services firms to large corporate giants. Her big, well-known clients include 3M, Imation, General Mills, Medtronic, eFunds, Kodak and United HealthGroup.

Jill has trained and spoken to thousands of salespeople from large corporate accounts. Additionally she's helped her large clients successfully launch numerous new products and has facilitated many critical sales strategy sessions and initiatives.

When working with small businesses, Jill helps her clients clearly articulate their value propositions and get their foot-in-the door of big companies. She works with them to plan their sales approach, create demand for their products or services, make effective presentations and write 'must-have' proposals. Once they get an initial contract, she continually strategizes with them to expand their sales opportunities and capture more business.

"Jill taught our reps to sell at a much higher level-one that sets us apart from our competition. As a result, the value of each sale has risen dramatically, while our cost of sales remains the same."
John Fitzgerald, Regional Sales Manager, 3M

"Jill is a wake-up call for sales forces that need to change. She challenges, trains, and coaches sales professionals to consistently create high business value for their customers."
Barb Cederberg, President, Imation Color Technologies

"One of Jill's strengths is helping senior salespeople understand just how much they know and then getting that information out so the rest of the sales force benefits from their knowledge."
Bruce Malmgren, Vice President - Sales, Delphax Technologies

"Jill's an expert in what it takes to successfully launch a new product. Her contribution provided a whole new perspective that will change the way we launch new products in the future."
Louise Clynes, Senior Product Manager, eFunds

• $65/cd
• $65/immediate download
• note: workbook will be emailed to you after purchase.

JumpStart Your New Product/Service Sales
(cd)
$65/cd